HOW TO PROMOTE & ADVERTISE YOUR COMPANY, PRODUCTS & SERVICES

HOW TO PROMOTE & ADVERTISE YOUR COMPANY’S PRODUCTS & SERVICES

IN THE PROJECT PROFILE SERVICE

WHY PROMOTE & ADVERTISE YOUR COMPANY ON THE INTERNET?

"Advertising on the Web is not just about advertising and distributing messages. It's also about building client relationships, building 'cyber' brands, providing customer services, generating electronic sales of goods and services, efficiently delivering marketing messages to appropriate audiences, and creating mass customisation and interactive, direct marketing."

Morgan Stanley, The Internet Advertising Report,

Promotion and advertising through the Project Profile Service not only provides the above but exposes your information to your target market in the Construction Industry.

UNIQUE FEATURES OF PROMOTION & ADVERTISING ON THE INTERNET

General Internet features:

Integrates many of the positive elements of major existing media
Attracts increased attention from an 'active' rather than a 'passive' audience
Has selectivity and segmentation opportunities
Has added benefits via it's interactive capabilities
Operates as both a mass medium and direct marketing vehicle
Advertising can be created and changed quickly
Viewer-ship is easily measured
Advertising can be seamlessly linked with the purchasing process via electronic trading
Accessible 24 hours per day, 365 days per year
Global user access
Distribution costs are low
Creates the opportunity for 1 to 1 selling
Currently 2 Million South African Internet users, growing at 10% per month

Project Profile Service features:

The Service is targeted at construction executives
We expect continuous access as information is changing continuously
The Service is accessed both nationally and internationally

Methods of Promotion

You can promote your company and its products and services within the Project Profile Service in the following ways:

Sponsorship - Service Sponsorship Sponsorship of the Project Profile Service as a whole.

Sponsorship - National Project Profiles Sponsorship of all South African Project Profile

Sponsorship - International Project Profiles Sponsorship of all non-South African Project Profiles

Sponsorship Competitions Sponsorship of competitions to your specification

Banner Advertising - A Banner advertisement on our open Project Profiles Service Pages with ‘click-through’ to your web site.

Banner Advertising Input pages A Banner advertisement on one of our Project Profiles creation and updating pages

Company Icons Company logos with ‘click-through’ to your web-site.

Internet Service Link Linking your service to our Home Page and within each Project Profile ( Discretionary )

For further information and prices please contact:

Adrian Michie on +27 044 877 1349 or amichie@intekom.co.za or use our communication facility.

Please contact the Web Master with any Comments or suggestions